gears and intelligence
April 23 2018
The mailing industry is exciting, challenging, and rewarding to those who have chosen it as a career. It is interesting to learn about all the factors that enable a mail piece to travel from one locat
money in a jar
April 19 2018
Most organizations view the effort to produce and distribute transactional documents as a necessary cost of doing business. Money spent on paper, printers, inserting equipment, postage, and production
GettyImages-514505768
April 17 2018
As more mailers participate in the United States Postal Service (USPS) Seamless Acceptance program, the topic of undocumented mail pieces is worthy of review. For many mailers, any assessments for und
GettyImages-694005116
April 16 2018
The end of 2017 marked an important milestone for both the Postal Service and the mailing industry with the migration of all mail tracking from the legacy tracking system to the new Informed Visibilit
April 13 2018
April 12, 2018, Toronto, ON – Crawford Technologies, provider of innovative document solutions that streamline, improve and manage customer communications, will participate in a number of even... View More
GettyImages-917518606
April 13 2018
Leadership experts like John Maxwell emphasize that the success of organizations and teams is heavily dependent on the quality of leadership. Research in recent years is demonstrating the most effecti
April 11 2018
MOBILE, AL – Pantone LLC today issued its full certification of Xante's new En/Press Digital Multimedia Press. “This certification, paired with Xante's patented RightON® Spot Color controls,... View More
GettyImages-929528842
April 11 2018
Operating in multiple locations, either in different states, offices, or parts of a campus, can create challenges when it comes to managing an organization’s shipping and mailing processes. Beyond... View More
GettyImages-590584858
April 10 2018
Innovations in high-speed inkjet printing are expanding the role of statements and transactional documents in delivering marketing messages. Transactional messaging is a native personalized customer c
GettyImages-667252084
April 9 2018
Synergistic marketing both in the physical world and digital world are going to soon be as necessary as having a website and a social media presence. Today, a business wouldn’t be considered legitim
GettyImages-494978188
April 6 2018
While the mailing industry has weathered, and sometimes embraced, many direct communication innovations over the years, direct mail is still the most influential marketing tactic, boasting significant
April 5 2018
EnvyPak, America's #1 Clear Envelope Manufacturer, announces an innovative, patent pending, clear plastic envelope format that can reduce postage for marketers by as much as 57%. EnvyPak recently rec... View More
GettyImages-516624048
April 3 2018
Your mail piece is one of the best ways to communicate with customers, but if you make an error in the design process, you can lose your chance to engage with your consumer and drive behavior. Rob Han
GettyImages-536659322
April 3 2018
Every fall, Mailing Systems Technology conducts a two-part annual survey to gauge how organizations today are treating their customer communication methods. One question often asked is, “How would... View More
ThinkstockPhotos-496546826
April 2 2018
Stephen Covey always advised to "begin with the end in mind." As I look at the way many organizations approach customer communications, they seem to have lost track of true business goals. They base... View More
ThinkstockPhotos-482233781
March 28 2018
You’ve heard it all before. Managing the mail center is about efficient employees, streamlined process workflows, top-notch customer service, quick turnaround times, superior communication, and a... View More
March 23 2018
ATLANTA, Ga, March 22, 2018—DATAMATX, a national outsourcing provider and leader in the distribution of critical business communications and payment services, further strengthened its privacy... View More
mailbox with letters
March 23 2018
Lost postage is a serious and pervasive issue for many companies, and yet, most have no idea they are losing millions of dollars because of it. Mailers need to know why this happen... View More
89675081
March 21 2018
As savvy marketers know, direct mail is an important part of multichannel campaigns. It is the channel that consumers prefer and trust for receiving information about new products and services... View More
GettyImages-543597456
March 19 2018
Undeliverable-as-Addressed (UAA) mail costs the United States Postal Service (USPS) approximately $1.2 billion dollars each year to handle and process, and this cost is passed along to consumers and m

Follow