Reston, VA —The Association for Print Technologies (formerly NPES) unveils new innovations from PRIMIR, its research unit, that feature a new 2018 studies lineup, enhanced data visualization and actionable orientation, new partner organizations and deeper industry penetration to engage and benefit the entire print value chain. Formed in 2005, PRIMIR is the global source of data, analysis and trend information for the print and related graphics communications industries. PRIMIR produces over $500,000 in research, releasing six to eight studies annually, focused on topics recommended, prioritized and driven by the Association’s members.

In 2018, PRIMIR will continue to provide the in-depth and data rich research by which its known worldwide, but will enhance the data visualization, graphics and key takeaways in varying formats to meet the needs of all companies’ employees from CEOs, marketers and analysts to production teams throughout the value chain of OEMS, suppliers, printers, converters, agencies and brands. The new formats will be evident in the range of full and mini-studies, white papers, live and archived webinars, dynamic data dashboards, podcasts and study PowerPoint presentations—all combined to increase the actionable orientation and implementation of key research findings, implications, and recommendations for each segment of the value chain.

Recent partnerships with The VDMA Printing and Paper Technology Association of Germany for the “Worldwide Market for Print 2.0” study series in 2016-2017, and the “Worldwide Consumables” study in 2017, as well as the National Association of Printing Ink Manufacturers (NAPIM) in “Food Packaging” research serves to broaden the depth of PRIMIR research quality and global distribution.

The newly rebranded and enhanced PRIMIR Insights Conference scheduled for July 18-20 in San Francisco, Calif., will build upon its legacy of providing breaking research and market data presentations, and will also feature insightful peer exchanges, interactive panels, and outside thought leaders and consultants focusing on a range of emerging trends, technologies, and applications. Representatives from the entire print value chain will convene for this business-focused industry education and networking event.

Further, new research topics identified as essential by the industry for 2018, are either currently underway or in task force development, and include:

• Outlook for the Global Web to Print Market

• Future of the Global Corrugated Market

• The Evolution of Print in the Dynamic World of Media

• Breadth of Press Offerings for Digital Packaging Printing

• Discover a New World of Color Management Solutions

• Breaking Down Millennial Habits and Patterns, and

• Attracting the Next Generation of New Talent in the Print Industry.

Beyond the slate of 2018 studies, the extensive library of previous PRIMIR research resources are archived for members’ 24/7 access and are also available to industry partners.

For more information about PRIMIR, contact Senior Director, PRIMIR Market Research, Rekha Ratnam at phone: 703.264.7200, or email:

For more information about PRINT® 18, visit

About the Association for PRINT® Technologies (APT)

The Association for Print Technologies (formerly known as NPES), is a purpose-driven organization dedicated to supporting the entire commercial printing value chain. We believe in helping our members maximize alignment with their value chain partners to be more effective and competitive. Printing has been vital to communication for decades; today, the digital culture has heightened our industry’s complexity and reframed its relevance. APT’s signature event—PRINT® —answers the call by bringing the boldest and brightest innovators, influencers, and newest technology together to create connections that showcase and advance our industry. For complete information about the Association, its programs, and its member companies, visit: or phone: 703.264.7200.