Historically, bills and statements were seen as purely functional documents —something essential for providing information, but not something particularly engaging. This was partly due to th... View More

It's no secret that businesses of all sizes face a significant challenge in finding and keeping qualified staff, especially in specific sectors. A prime example is print/mail operations. As e... View More

“We’ve been breached.” These are three words no executive wants to hear from their IT staff. Any mailing or data processing company that deals with sensitive client data likely generates

I have been asked on more than one occasion: “Does color matter in direct mail?” My answer is always a resounding “YES!” Color sets your mail piece apart in a stack of mail.... View More

With the rise in omnichannel capabilities, coupled with the pressure every business is experiencing to significantly reduce costs, the complexities of managing documents as a third-party servi... View More

How can you increase your clients' return on investment (ROI) in their direct mail marketing campaigns without taking a hit on your own revenues? As a print/mail service provider, either in a... View More

At recent meetings of the Universal Postal Union (UPU), there has been discussion of the Global Postal Network. What this means at the UPU may not be the same as it might seem to a group of internatio

The recently unveiled 2024 growth incentives from the United States Postal Service (USPS) present an opportunity for marketers to reevaluate and optimize their 2024 mailing plans. With the pot... View More

As of this publishing, after 44 years in the print and mail Industry, with the last 15 at BCC Software, I will have retired. Consider this article as my swan song! Since 1979, I’ve had the... View More

Dirty data makes it hard to serve clients and grow business. This challenge applies to any industry aspiring to build loyal customers with great service and smart products. Insurance agents op... View More

Recognized leadership experts James Kouzes and Barry Posner assert, “Credibility is the foundation of leadership” in their bestselling book The Leadership Challenge. Respected religious... View More

Even though the document industry does much to reduce its impact on the environment, lots of people look upon what we produce as an environmental problem. We recycle paper more than any other... View More

Direct mail has certain advantages over digital channels because it is a physical medium. For example, studies have shown that the human brain processes and remembers marketing messages better... View More

In past articles on requests for proposals (RFPs), we’ve discussed the team, the process, and the reasons why RFPs work. It’s just as important to consider what is included in the actual... View More

It's easy for businesspeople outside the print and mail industry to believe the days of postal mail are numbered. Email, social media, texting, and instant messaging apps have largely replace... View More

Despite the relentless hype from the Postal Service about the virtues of Postmaster General Louis DeJoy’s 10-Year Plan, it’s beginning to look like The Plan may not be performing as advert

So, how was I going to explain the ostrich skin boots to my wife? I was just waiting for a check… the boots just kind of happened. Well, they really didn’t just “happen.” Those... View More

In the past, on-premise software handled the task of processing large amounts of documents; but times have changed. Many document centers are reassessing their procedures, making a transition... View More

Today’s production inkjet technology excels in every way when it comes to the world of print and mail. The newest available devices deliver stunning print quality at breakneck speeds, while... View More

A controversy between the member countries of the Universal Postal Union (UPU) and the 27 EU countries plus Norway and Switzerland raises questions about whether a country can impose controls... View More