For decades, companies have struggled with the best way to create and distribute business documents. Should they print, mail, and distribute digital communications themselves or outsource the... View More

Casting a ballot in the 2020 state primaries is proving no small feat. Several states have grappled with serious blunders over the past few months – sounding the alarm for what could transpi... View More

I’m a big believer in content marketing — the practice of attracting leads and nurturing them from introduction through purchase by creating and distributing informational content composed

2020 is a big year for the American public. The mail stream is about to get a significant boost as candidates send printed materials out to targeted vot-ers, hoping to capture their votes by the power

On Friday, August 14, the U.S. Postal Service announced temporary price increases, effective October 18, 2020 through December 27, 2020. Increases are quite significant and are as follows: &n... View More

In today’s political climate, all of us see a constant flow of news that, depending on the outlet, is colored by the opinions of the presenter. While people can argue over “fake news,”... View More

One of the challenges of participating in the Seamless Acceptance program is dealing with undocumented mail piece errors. The assessments for these errors can be quite expensive. Unlik... View More

With all the press right now on Vote by Mail and the upcoming presidential election, it would be impossible for folks not to be aware that election mail can bring both challenge and opportunit... View More

The mailbox is an amazing environment. It welcomes communication from the companies we do business with, our insurers, our banks, and from companies who believe we might be interested in their... View More

Benjamin Franklin famously wrote, “An ounce of prevention is worth a pound of cure.” He wrote those words in the specific context of fire safety, contributing to the establishment of the... View More

As a vitally important tool in national and international social-economic ecosystems during regular years, the postal service is more important than ever in a major public crisis like the one we face... View More

If you were in the mailing business before 1936, letters sent out in envelopes were stuffed by hand. Albert Williams of the Inserting and Mailing Machine Company in Tatamy, PA changed that wit... View More

Plenty of original equipment manufacturers (OEMs) like to talk about the many capabilities of their hardware solutions. While it’s true that some print technologies are quite flexibl... View More

Direct mail is often referred to as the most measurable marketing medium. This is both a blessing and a curse. A blessing in that it IS measurable, making return on investment (ROI) for direct... View More

When was the last time your mail center employees got recognized for their efforts that enable cash flow, support customer retention, or attract new customers to the business? This group of de... View More

Regulatory compliance is, at worst, a scary thing and, at best, a huge cost of doing business. What it means to comply varies depending on industries and applications, making it especially tricky for... View More

Do mailing jobs where clients aren’t concerned with the disposition of each mail piece still exist? If so, I suspect they are disappearing. Other than saturation-type mailings or Every Door... View More

If you are one of the mailers still using the Centralized Account Processing System (CAPS), you need to switch over to the new Enterprise Payment System (EPS) soon as the USPS has started clos... View More

History shows — and we know — that we are better together! By working well together we can truly accomplish more that we can as individuals. Mother Teresa wisely said, “I can do things... View More

If you haven’t already incorporated the United States Postal Service’s Informed Delivery (ID) program into your operations, there’s no time like the present. This offering helps gain... View More