In today’s landscape of instant gratification and personalized experiences, customer communications management (CCM) isn’t just about mailing a bill or statement; it’s a strategic... View More
Integrity in the workplace matters, doesn’t it! In fact, integrity is often viewed as one of the most important and highly sought after characteristics of both employees and employers. A rec... View More
In an industry where every undeliverable mail, duplicate mail pieces, and mis-targeted offers quietly bleed margins, a rigorous address-hygiene strategy consistently delivers measurable cost s... View More
WASHINGTON — Next week is the last week to get holiday gifts and greetings in the mail by the recommended deadlines. Customer traffic at all Post Office locations has been steadily increasin... View More
Postage makes up over 60% of the cost of any mailing, yet it often gets the least focus and visibility. It is looked at as a sunk cost, with little that can be done to control it. The goal of... View More
Customer Communication Management (CCM) is a strategy for managing and improving the way a business interacts with its customers. CCM is essential, yet in 2024, the USPS alone processed 4... View More
Poet Maya Angelou often said, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” In Seth Godin’s book All... View More
Global postal networks continue to face unprecedented strain during the October to December peak, with e-commerce growth and major online sales events driving record parcel volumes. In the UK... View More
If you’re in the business of executing high-performance mail, now is the time to evolve. According to the 2025 Direct Mail Benchmark Report from Franklin Madison Direct, 67% of marketers s... View More
Postal Service continues to offer great values for shipping and reliable service to the American people.Pricing actions are part of a balanced approach under the Postal Service’s... View More
In today's data-driven world, accurate address information is crucial for effective communication, especially for organizations involved in mailings. Mailing providers, non-profits, and advoc... View More
Seth Godin is often quoted as saying, “The reason it seems that price is all your customers care about is that you haven’t given them anything else to care about.” In the mailing busines
Environmental mindfulness in the print and mail industry can be a professional priority and a growth opportunity. Forward-thinking operations may reimagine many aspects of their businesses, re... View More
With October already underway, the holiday window is narrowing fast, but it's far from closed for direct mail campaigns. For marketers and non-profits, the final stretch of the year remains a... View More
We all have seen the headlines. The fallout from a data breach — both financial and reputational — is staggering. The 2025 “Ponemon Institute Cost of a Data Breach Report” found... View More
Part one of our wage & operations survey is now available! Check it out to see how your operation compares. We'd like to extend a huge thank you to all of you who took the time to complete... View More
PRINTING United's 2025 Expo promises to be their best yet, and if you’ve been to previous Expos, you know that’s a high bar! I recently attended a sneak peek webinar with some of the PRINTING... View More
Shortly before David Steiner became Postmaster General, there was predictable speculation about what he will do and how he’ll make his mark on the Postal Service – for better or worse. As
Addresses might seem almost mundane, but they are quietly doing some of the heaviest lifting in your tech stack. Acting as a foundational link between people and services, a clean, standardize... View More
In today’s fast-paced and ever-changing world, being proactive is more important than ever. Proactivity is the ability to anticipate and prepare for future challenges and opportunities, rath... View More