GettyImages-528707611
July 30 2018
Ever since multi-station mail inserting machines were invented, mailers have struggled with pre-printed inserts. Mailing operations must receive the inserts, add them to inventory, stage them for prod
ThinkstockPhotos-515315278
July 26 2018
Editor's Note: Even if you are a veteran of the mailing industry, you may still come across a term that causes you to scratch your head. And if you are new to the mailing industry, well, you may... View More
GettyImages-498682461
July 24 2018
Five factors affect all mailing decisions for international mail, and each will depend on what you are mailing, the destination country, and your requirements for delivery. The specifics of what is be
compliance security
July 23 2018
When a company decides to outsource customer communications to a service provider, that doesn’t mean the work is done. The vendor must be monitored and managed to ensure that they’re meeting... View More
GettyImages-677078176
July 19 2018
Among the many cyber tools available to today’s criminals, ransomware poses perhaps the most serious threat to businesses. The term ransomware describes a family of malicious software that’s... View More
GettyImages-833134626
July 16 2018
Print and mail operations job documentation can be a nuisance. As jobs change, keeping records up to date is a chore. Documentation is usually the last thing service providers address as they develop... View More
GettyImages-536659322
July 16 2018
Every fall, Mailing Systems Technology conducts a two-part annual survey to gauge how organizations today are treating their customer communication methods. One question often asked is, “How would... View More
GettyImages-852415740
July 10 2018
This spring, we celebrated the first anniversary of the USPS’s Informed Delivery. Since its inception, the mail stream has become even more transparent and interactive with the introduction of Informed... View More
GettyImages-831751746
July 10 2018
Anyone reading the postal press may encounter references to “postal reform” and whether it will ever happen. People not in our industry may wonder just exactly what “postal reform”... View More
GettyImages-514505768
July 6 2018
As more mailers participate in the United States Postal Service (USPS) Seamless Acceptance program, the topic of undocumented mail pieces is worthy of review. For many mailers, any assessments for und
GettyImages-667252084
July 4 2018
Synergistic marketing both in the physical world and digital world are going to soon be as necessary as having a website and a social media presence. Today, a business wouldn’t be considered legitim
gears and intelligence
July 2 2018
The mailing industry is exciting, challenging, and rewarding to those who have chosen it as a career. It is interesting to learn about all the factors that enable a mail piece to travel from one locat
GettyImages-646798130
June 29 2018
Your mail piece is one of the best ways to communicate with customers, but if you make an error in the design process, you can lose your chance to engage with your consumer and drive their behavior. W
GettyImages-516624048
June 27 2018
Your mail piece is one of the best ways to communicate with customers, but if you make an error in the design process, you can lose your chance to engage with your consumer and drive behavior. Rob Han
knots partnership
June 25 2018
It was July 6, 1976. “Silly Love Songs,” and “Afternoon Delight” topped the music charts. Gerald Ford was President. The first class of women was inducted at the U.S. Naval Academy... View More
futuristic city
June 20 2018
Before the United States Postal Service (USPS) was established in 1971, there was the United States Post Office Department (USPOD), which was established in 1792. In this column, we will look at... View More
artsy brain
June 15 2018
If your business or institution sends out large volumes of mail, it’s there. No matter how good your customer relationship management (CRM) system is, everyone has it. In many cases, it’s hidden... View More
ThinkstockPhotos-474254508
June 13 2018
In a world were printed direct mail is often in competition with digital media, high-speed inkjet printing devices are helping to level the playing field and creating new opportunities. Full-color dir
transformation
May 30 2018
When internet advertising began to take off and the economy dipped, many direct marketing companies began to look for other ways to leverage their infrastructure as marketing budgets were cut. One of... View More
abstract
May 29 2018
If you believe your monochrome toner printers should get you through the next couple of years, think again. The customer communications business is transforming. Money is pouring into research and dev

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