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April 26 2017
Editor's Note: Even if you are a veteran of the mailing industry, you may still come across a term that causes you to scratch your head. And if you are new to the mailing industry, well, you may... View More
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April 24 2017
Recently, I participated in an online discussion about the Request for Proposal (RFP) process. It was similar to the conversations I have with clients when we recommend using an RFP to select a... View More
return to sender
April 20 2017
What is the value of a piece of mail? A large insurance company or healthcare provider that depends on mail campaigns for customer transactions and marketing initiatives might estimate the cost o... View More
2017
April 17 2017
The 2017 promotions being offered by the USPS are a great way to trim some fat from your postage budget... but the flip side is, it can be a lot of information to wade through and implement. Here is a
ThinkstockPhotos-494034543
April 14 2017
Mailing service providers work tirelessly to provide strategic mail induction opportunities to their customers. Proving delivery has been challenging in the past. In the era of the Intelligent Mail ba
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April 12 2017
For many mailers, envelopes are often little more than an afterthought. As long as they flow through the inserting equipment without jamming and the windows are in the right place, who cares? &... View More
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April 10 2017
Last September, we published an article with an in-depth look at Undeliverable-as-Addressed (UAA) mail, where it comes from, and how to fix it. After the article had been published, we received... View More
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April 7 2017
There is a great deal written today about the importance of every communication you send to customers. These communications are now considered to be at the heart of your company's image and hav... View More
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April 6 2017
The United States Postal Service (USPS) has thousands of postal facilities across the country: Network Distribution Centers (NDCs), Sectional Center Facilities (SCFs), Area Distribution Centers (ADCs)
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April 5 2017
When Benjamin Franklin founded the Constitutional Post in 1774, he inadvertently created the central nervous system of early America. This postal system connected revolutionaries from distant te... View More
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April 3 2017
We read about privacy breaches a lot. Stories about hackers are in the news every day now, thanks to intrusions affecting government institutions and high-profile politicians. Security violation... View More
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March 30 2017
Want to be a more effective manager? An important key to our leadership success is to develop great relationships with our team members and develop an environment where they are motivated to excel. Th
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March 29 2017
The mailing equipment providers are now requiring new postage meters to be connected to the network instead of using typical analog phone lines. Overall, this is a good change as it will reduce... View More
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March 28 2017
The House Oversight and Government Reform Committee wasted little time to introduce postal reform legislation into the new Congress. On January 31, 2017, H.R. 756 —The Postal Service Reform Act of... View More
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March 27 2017
For print operations considering switching to high-speed inkjet printing, expanding an existing fleet, or moving from black-and-white to color, digital color management provides the tools to sat... View More
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March 24 2017
Back in the late 1990s, I was promoted into a new role that required me to manage people who were domiciled around the country. One of the first things I thought about was how I could stay conne... View More
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March 22 2017
With so many digital marketing options available today — and all the bells and whistles that come with them — direct mail is losing the battle for marketers’ dollars. But does it have... View More
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March 21 2017
I recently had the interesting experience of helping to organize a one-day event sponsored by PostalVision 2020, which brought together members of our postal ecosystem to talk about the USPS’ mailbo
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March 20 2017
Inbound package volumes are growing in all types of organizations—from law firms and educational institutions to e-commerce, manufacturing, healthcare and financial businesses. Managing incoming
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March 15 2017
The industry is changing. Businesses and their customers are interacting with each other more and more on multiple channels, including physical and, increasingly, digital platforms. At the same time... View More

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