Multichannel Merchant--Nearly one third of all Standard Mail in the past two months contained a QR code, thanks to a U.S. Postal Service summer promotion that ends today, according to Tom Foti, the agency's manager of marketing mail.
Foti says the USPS is "very pleased" with the results of the two-month promotion, which he said beat expectations. The QR code promotion offered commercial mailers an upfront 3% discount on the prices for First-Class Mail and Standard Mail letters and flats, which included a QR code inside or on the mailpieces. Read more!
Foti says the USPS is "very pleased" with the results of the two-month promotion, which he said beat expectations. The QR code promotion offered commercial mailers an upfront 3% discount on the prices for First-Class Mail and Standard Mail letters and flats, which included a QR code inside or on the mailpieces. Read more!
