My Print Resource--A variety of factors--among them the need to offer customers one-stop shopping convenience and the U.S. Postal Service's efforts to get more Americans to use the mailstream--are pushing printers who haven't yet done so to take a serious look at offering mailing and fulfillment services. But while broadening one's menu of services can obviously generate additional revenue, printers should consider well before expanding into areas that require expertise and commitment to do well. Read more!
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