In March of 2020, I prepared an article for this publication, and it focused on educating organizational leadership on the value of mail. Given the current events impacting our industry (COVID

Of all the elements we consider as we produce printed communications, the importance of the envelope is often overlooked and under-appreciated. Envelopes can have a significant impact on posta

Of all the ways our industry has evolved, one of the more challenging changes is the prevalence of the request for proposal, or RFP. While providing pricing to clients has been around just ab

We see it in our mailboxes all the time. The mail arrives, full of envelopes that are plain and, for the most part, do not stand out from one another. When it comes to customer engagement and

Every fall, Mailing Systems Technology conducts a two-part annual survey to gauge how organizations today are treating their customer communication methods. One question often asked is, “How would...

It is no surprise to anyone that the mail mix coming into organizations is changing. This means new best practices are being put in to place to better handle the increase (which, by the way, i

I remember when I first started to learn the basics of mail and, later, about the advantages of transporting mail pieces for entry at destinations closer to where the mail pieces would be delivered in

The past year was an exciting one for the mailing industry. Although I do not have a crystal ball, it is always exciting to share some thoughts about what could happen in our industry throughout 2019

Editor's Note: Even if you are a veteran of the mailing industry, you may still come across a term that causes you to scratch your head. And if you are new to the mailing industry, well, you may

The mailing industry is exciting, challenging, and rewarding to those who have chosen it as a career. It is interesting to learn about all the factors that enable a mail piece to travel from one locat

The time is now for mail tracking and reporting. The USPS wants to shake its long-standing image as a “black hole” where mail gets lost and cannot be seen until it shows up in the delivery...