Posted on this site are a number of frequently asked questions on Mobile Barcode Promotion Coming July 1, 2011 (Pending Postal Regulatory Commission Approval). If approved, the promotion provides an upfront 3% discount on Standard and First-Class Mail letters and flats that include a two-dimensional barcode that can be read or scanned by a smartphone. This promotion will run from July 1, 2011 - August 31, 2011 and is designed to increase the value of direct mail and build awareness around integrating mobile technology into direct mail communications. All companies, including mail service providers, who mail using a permit imprint and submit their mailing documentation electronically, are eligible to participate. --Postcom.org
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