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Sept. 7 2010 09:13 PM

OnMilwaukee.com--If you don't open that blue envelope, Valpak is hoping to hit you online or through your mobile device. While direct mail isn't a new concept -- Valpak began in 1968 -- the company has found a recipe for success, and locally, it's all being run from an industrial park in Franklin. How are they staying relevant in this digital age?

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