Presort.com--There is a financial truism that every American family knows instinctively and every economist knows by rote: When goods are priced too high or services lose value, people cut back on spending. That can be counted on - like clockwork. And sometimes, when consumers cut back, they also turn away.
Customer sensitivities to pricing and service are known market responses. Successful entrepreneurs find the right balance and work to keep it - using innovation to draw new customers, maintain current ones and increase the franchise. Read more!
Customer sensitivities to pricing and service are known market responses. Successful entrepreneurs find the right balance and work to keep it - using innovation to draw new customers, maintain current ones and increase the franchise. Read more!
