The Wall Street Journal told its readers: "Here's a question: What does a world-leading logistics and mailing company that already delivers 70 million letters a day do for growth? European Pressphoto Agency If you're Deutsche Post AG, the former state-owned German mail authority, you deliver online advertising. Earlier this week, Bonn, Germany-based Deutsche Post acquired nugg.ad AG, Europe's largest targeted online ad platform according to the company for an undisclosed sum. With the purchase, it seems Deutsche Post wants to be king of the online ad market. "The acquisition of nugg.ad is our first step into the online advertising market," Ingo Bohlken, head of marketing for Deutsche Post, told German daily Frankfurter Allegemeine Zeitung. "We want to offer the European advertising market a steady, independent technology platform," he said." Read more!
From postcom.org
From postcom.org
