The Bennett Group, the nations leading provider of mailing industry related educational and training products, programs and services announced today the addition of their Barcode to Bottomline mailing certificate program. The Bennett Group President and CEO, Mary Ann Bennett states, "These certificates are a powerful addition to our training product offerings, and complement our existing Mailing Industry Executive Business Administration (MIEBA) program. The MIEBA training course is our flagship product and the development of the certificates provides the print and mailing industries with training specifically formatted to accommodate today's busy business executive."
The Barcode to Bottomline five Mailing Certificates will give attendees the knowledge to formulate workable business strategies, enhance or expand existing capabilities plus reduce expenses and it's all accomplished through an exhilarating, in-depth, hands-on classroom and production floor experience! All certificates are presented in short timeframes and will enable the attendee to increase their knowledge and profits and decrease the financial threats that face all participants in the mailing industry.
Bennett continues, "We remain committed to our mission to bring mailing industry-related educational materials to new and exciting levels of access and availability. Our new industry alliances with The Print Council, Printing Impressions and MCS bring us another step closer to realizing our goals."
Certificate #1 Developing a Postal Point of View
Topics covered include: The USPS Automation Plan, Classes of Mail and Discounts, for Profit and Non Profit Mail, Postage Payment Methods, MERLIN / Confirm / PostalOne,
Certificate #2 Designing for Postage Savings
You'll learn about: Mailpiece Design, Letters and Flats, Tabs / Glue Spots / Pressure Seals, Folding for Automation, Window Envelopes, Shape/ Weight Based Postage. This information can save anyone money on postage and will turn the rate case into a real conversational opportunity for contacting customers and generating revenue!
Certificate #3 Mailing List / Data Maintenance
ZIP+4 - Cornerstone of Postage Discounts, Database Maintenance For Mail, Data Quality Assurance Programs, Demographics And ZIP+4, Updating "Moves", CASS Certified Software, Undeliverable As Addressed Mail, Duplicate Identification, Delivery Point Validation (DPV). A powerful session that will cause you to rethink old habits and move forward into an even more prosperous future.
Certificate #4 Presort / Preparation / Presentation to USPS
PAVE Certified Software, Postage Discounts, USPS Required Documentation, Mailing Statements, Mail Preparation / Presentation to USPS, Barcoded Container Tags, Destination Delivery Discounts. Hands-on experience that will give you the mailing confidence you've been looking for.
Certificate #5 Strategic Planning for Mail
Purchasing Mailing Software, Reducing Internal Costs, Development of Pricing Structure, Market Segment Identification, Mailing Equipment ROIs, Ink Jet Addressing Technology, Variable Data on Mail, How To Sell Mail For Sales Reps, Educating Your Customers. See how it's done learn more, retain it longer, put it into action!
For more information contact Mary Ann Bennett, President and CEO, The Bennett Group, Inc.
PH: 585-424-2702 FX: 585-424-2718 email: maryann@the-bennett-group.com www.the-bennett-group.com.