TheDirectMailman.com--Is it any surprise that that the U.S. Post Office is feeling the pressure just like the rest of us? On the heels of the recent failure of a requested postage rate increase, the USPS must do everything in its power to reduce expenses by increasing efficiency. Yes that's right, the U.S. Post Office is trying to be more efficient and this impacts YOU? You will want to read this if you or your organization sends bulk mail so you can understand how this impacts your ability to continue to market to your customers, prospects and donors. Read more!