Inkjet is a mature technology that began as a solution to mark cartons, add addressing information to marketing mail, and spray variable data on to offset print. In the early days, the print qua... View More
Direct mail has long been the workhorse of direct marketing, but in our mobile-centric world, digital marketing channels often take center stage. Choosing the correct marketing channel for your... View More
Postmaster General and Chief Executive Officer, Megan J. Brennan, has announced the following leadership changes: Jeffrey (Jeff) C. Johnson has been named Vice President, Enterp... View More
We have all heard that people decide to open a mail piece in less than two seconds. So, how do you ensure your envelope is opened while qualifying as an automation-compatible mail piece? Try goi... View More
Despite the rise of digital marketing, there’s still no substitute for a deftly executed marketing mail campaign. Especially when you consider that marketing mail typically generates a response rate
Lincoln, Neb., July 18, 2019 -- CapStone Technologies has released the latest version of its patented AutoViri Sleever robotic technology. The robot, which now offers double the sleeve capacity... View More
After months of silence on questions related to the potential US withdrawal from the Universal Postal Union (UPU), the USPS finally provided some information at the MTAC Membership Assembly on... View More
Everyone has a different idea about the impact of undelivered mail. Most times, the estimates are way too low. The cost of paper, ink, and wasted postage is just the start, so I prefer to look a... View More
MALVERN, PA, June 27, 2019 – Ricoh USA Inc. today announced GAM Graphics and Marketing, a full-service design, print and communication provider, has expanded its wide-format capabilities, ad... View More
Print and mail operations use tracking systems like automated document factory (ADF) software to monitor and record work as it processes through the shop. These systems are particularly importan... View More
ROCHESTER, NY – BCC Software is pleased to announce Marc McCrery, USPS® Acting Vice President, Mail Entry and Payment Technology will be the keynote speaker at its fourth... View More
In the words of Chinese philosopher Lao Tzu, “The journey of a thousand miles begins with one step.” There is one significant first step that those involved with shaping the vision of the... View More
As they do every year, USPS and all the major shipping carriers have rolled out rate increases and process changes for 2019. But in the case of USPS, this year’s changes are more aggressive th... View More
May 30, 2019, Toronto, ON–Crawford Technologies, provider of innovative document solutions that streamline, improve and manage customer communications, and Zia Consulting, Inc., the leading pr... View More
MALVERN, PA, May 30, 2019 – Ricoh today announced RICOH Intelligent Voice Control, the result of working with Amazon Web Services (AWS) that delivers intuitive voice-activated controls for Ric... View More
Gary Shapiro, the Postal Service’s Judicial Officer, will retire Friday, May 31, after more than 33 years with the organization. “From the beginning of his career as a summer law clerk in... View More
When it comes to addressing, I have good news and bad news. The bad news is that for First-Class Mail, the average amount of Undeliverable-as-Addressed (UAA) mail is 3.7%. Even worse is the fa... View More
All of us in leadership roles would like our teams to perform at a higher level over time, and positivity plays a large role in this. Recent research by Kim Cameron and his colleagues at the Uni... View More
A new offering for 2019 in the United States Postal Service (USPS) promotion and incentives program is the Informed Delivery Promotion, which runs from September 1 through November 30 of 2019. R... View More
Direct mail, although pretty much considered the most effective form of direct marketing, is still plagued by the age-old question of proving attribution. In other words, people want to know how... View More
