Do you know when the third brake light became standard equipment on cars, or even why a third brake light was added? Prior to the implementation of the third brake light, people were placed in s... View More
We know, we know. We’re covering the USPS upcoming promotions quite a bit in this issue. What can we say? They’re great opportunities for mailers to save some money on postage, so we want our... View More
On December 4, 2018, the US Treasury Department issued its much-anticipated report from the President’s Task Force on the United States Postal Service. The report, titled United States Postal Servic
Great news for marketers and mailers! The United States Postal Service (USPS) is once again offering mailing incentive/promotion programs for 2019. Both the USPS and the mailing industry are ver... View More
We are excited to announce that we have just formed a partnership with SimpleCertifiedMail.com, a leader in modern Certified Mail® solutions. Together, we have launched a new, first-in-class... View More
Data mining sounds geeky and complicated, but document service providers can use information extracted from their clients’ print image files to improve messaging, lower costs, or make document... View More
As we head into the new year, many mailers may be wondering how they can quickly and easily save money on postage costs in 2019. While there are many factors, we narrowed it down to a few best practic
Earlier this fall, the news was full of reports regarding disasters impacting thousands of people here in the United States. Hurricanes, tropical storms, and the many fires devouring acres of land in... View More
Every year, it's interesting to take a look back and see what stories and topics most sparked our readers' attention. From insourcing vs. outsourcing to Move Update changes, let's take a look at the most... View More
When the USPS talks about an average 2.5% increase, it’s important to remember that this is overall. Based on the type of mail you send, the increase could be higher or lower. You need to look... View More
Every February, people in Punxsutawney (PA) drag a poor hibernating woodchuck out of its burrow so it can be used to forecast how much winter weather remains. This annual rite has long outlived its pr
Print and mail service providers may believe hackers aren’t interested in the customer data they use to create and distribute documents. Compared to financial institutions and healthcare provi... View More
August 23, 2018 started out as a typical, uneventful day. No one would have predicted the lightning strike that the Postal Service was going to hit the mailing industry with that day. Out of now... View More
Direct mail has certainly changed since its inception. Before, the sole purpose seemed to be to catch your attention so the mail piece could relay some information. Today, that’s still the ult... View More
“Pay attention to your culture and your hires from the very beginning.” — Reid Hoffman, Co-founder and Executive Chairman of LinkedIn One of the most important keys to the succes
The era of the large, regional, multi-hall print trade show may be over. Today, regional shows are finding a new “right size” that allows print providers of all types to meet with all the vendors
You’ve heard that experience is the best teacher, but learning by doing can lead to a mail center that works adequately but is rife with inefficiencies and outdated processes and delivers a ba... View More
If you missed this year’s National Postal Forum in San Antonio, the theme was Informed Customers — Customer Experience Delivered. One of the newer technologies the United States Postal Servi
As 2019 quickly approaches, we all need to take some time and start creating those lists of goals, changes, and resolutions for the new year. This is also the perfect time for annual marketing s... View More
The United States Postal Service has a mandate to protect both the mail in general and the privacy of its customers. Considering the growing risk of identity theft with the current change of add... View More