Experts predict that by 2020, customer experience will outweigh price and product as the key differentiator among competitors. Print and mail service providers can prepare for this transition by chang
In the print industry, we like to talk about how effective physical communications are, even in today’s digital world. But digital communication is not without its strengths and unique capabil... View More
With 2018 already here, it is important to spend some time planning and preparing for changes that will impact your business in the new year. One of these changes will be the Postal Service’s rollou
The United States Postal Service (USPS) is implementing Move Update price and classification changes, effective in March 2018. The Move Update postage assessment for non-compliance will increase... View More
Issues that can cause havoc in any mailing department are often rooted in poor planning at the start of a project. Issues stemming from incorrect paper thickness or piece size (height and length (i.e.,... View More
Over the past several years, the United States Postal Service (USPS) has introduced a number of technologies to streamline mail entry. These tools provide obvious advantages for the USPS in term... View More
To help you — and your team — achieve full potential, we must proactively and continually “sharpen the saw.” The concept of sharpening our saw is the pinnacle habit of Stephen... View More
Growing up in southern California in a small, middle-class home, my parents taught me at a young age that certain words were inappropriate. After an unexploded firecracker (one of several that I... View More
High-speed inkjet technology is transforming color printing and creating many opportunities for direct and transactional mail. Inkjet offers all the advantages of digital printing — personaliz... View More
Born after 1995, Generation Z will account for about 40% of all consumers by 2020. The challenge? A Gen-Zer’s attention is difficult to obtain as an advertiser. They're known for using up to five... View More
The new year is officially in full swing, and along with the fresh calendars comes the need to take a fresh look at your mail center. If you’re lucky, you have the budget to ask yourself what new... View More
Document operations departments handle lots of data. Sometimes the information is in ready-to-print form. Other times, data arrives in raw format, awaiting processing by document composition software... View More
Understanding the possibilities available to a mailer can be daunting at times, especially in these times of declining mail volumes and the corresponding decrease in revenue... View More
2018 is bringing many changes in the postal industry. But with change comes uncertainty. So, let’s take a look at these changes and what they may mean for your company. New Rates and Rule Cha... View More
Canada has long been a market for US products, and the popularity of e-commerce makes the Great White North even more attractive. Mail remains essential in Canada, with its large size and scattered po
Does your company have a content marketing plan for this year? Many organizations have identified the value of published content to achieve brand awareness or nurture leads, but initiate thei... View More
One thing I learned working with large corporations is the official mail center wasn’t the only mail-generation place in the company. I sometimes stumbled over rogue postal operations hidden a... View More
It was a tumultuous year in the mailing industry — declining mail volume and revenue as well as a lack of a Board of Governors meant that there was much discussion about the future of mail. As we... View More
“The process is broken!” “What is the problem?” “Can we do it better?” “Because we have always done it this way.” These might be some common phrases used... View More
Postal rates are supposed to be tied to the Consumer Price Index (CPI), which today is running one to two percent. Although the overall increase may be in this range, we found that certain rates went... View More