Every month, like clockwork, your organization has a prime transactional opportunity with a captive audience – your customer. Whether print or digital, your company has the opportunity to interact... View More
A man embarked on a round-the-world speaking tour in 1895. Two years later, he arrived in London. His name was Samuel Clemens — an American humorist, novelist and social critic. You may also know... View More
Fewer than 10 years ago, most mail centers were processing mail and packages by hand. However, an era of e-commerce and data driven technology emerged, creating an exponential increase in purcha... View More
Acquiring international customers and prospects is far more expensive than acquiring domestic prospects and customers. The cost is often double that of domestic acquisition. Servicing internatio... View More
Most of the articles published about production inkjet assume the facility will be doing color printing. I’ve written a few of those pieces myself. Variable color is necessary for lots of appl... View More
We live in a digital age. The Internet—and more recently the Cloud—have made profound and fundamental changes to our lives. Those changes are most apparent in business. From ordering product
For the past 18 years, I have been creating comparison charts for my clients that go over the changes in postage rates to show how it will affect their budgets. The reason that I do this is that when... View More
This question is a no brainer. Yes — the USPS is still a great option. As shippers navigate the rate increase and how it affects them, it’s important to allow the smoke to settle by remembering... View More
Tune in to Success! That’s the theme you’ll hear over and over at this year’s National Postal Forum in Nashville, Tennessee, and after hearing the opening keynote speech with Postmaster... View More
WASHINGTON — Absent Congressional or court action to extend or make permanent an existing exigent surcharge for mailing products and services – including the Forever stamp -- the Postal Serv
Compliance. It's a word that can cause many managers to shudder. So difficult, so time-consuming, so... impossible to achieve, right? Not necessarily! In this new whitepaper from Neopost USA, they di... View More
With 2016 being an election year and with mail playing an increasingly important role each year in helping both Election Officials and those involved with political campaigns achieve their respe... View More
If you were to design a print and mail operation today to process transactional documents how would it look? Would you plan for a big warehouse to store pallets full of custom pre-printed shells... View More
WASHINGTON — The U.S. Postal Service reported operating revenue of $19.3 billion for the first quarter of fiscal year 2016 (October 1, 2015 - December 31, 2015), an increase of $613 milli... View More
Today’s sophisticated transactional and direct mail offers a complex logistical challenge that has more in common with consumer product manufacturing than it does with most people’s idea of
New study commissioned by Two Sides explains why the popular “go paperless – save trees” slogans are misleading and false.CHICAGO (February 8, 2016) - Today, Two Sides North Amer... View More
So, the holiday season is behind us and we finally get to stop deleting emails, clearing out spam boxes and take the time to look up and appreciate the winter sky as opposed to looking up and do... View More
When increasing the success of your mailing company’s marketing efforts, cross media marketing has proven to be a useful tool. Everyone is looking to increase the ROI that they receiv... View More
The Postal Regulatory Commission (PRC) approved the USPS 2016 promotions calendar in mid-December, which will give mailers 5 ways to achieve postal discounts next year. These discounts will be o... View More